THE FOUNDER
Hi! I'm Myriam,
Because fashion isn't just fabric and cuts. It's energy. It's storytelling. It's how we show up in the world.
I’m not here to fix you.
I’m here to free you.
I promise to walk with you as you reconnect with the most radiant, aligned, empowered version of you.
💎 No more shapeshifting to fit in.
💎 No more hiding behind neutral basics.
💎 No more “good girl” looks when you’re building an empire.
Your energy is your essence.
Your wardrobe should match.
At ROQUA, we don’t just choose clothes.
We claim identity.
MY PROMISE
✔ No mass production
✔ No wasted resources
✔ No landfills overflowing with fast fashion leftovers
WHAT I BELIEVE
🌟 Style is a frequency. It speaks before you do.
🌟 Authenticity is your superpower in business and in life.
🌟 Your wardrobe should expand you, not restrict you.
🌟 Visibility isn't vanity — it’s leadership.
🌟 You’re not here to blend in.You’re here to be unforgettable.
My STORy
Like you, I’ve been on the other side.
The shopper, frustrated. Trying on piece after piece that just didn’t fit right. Clothes that didn’t get me.
So in 2007, I decided to change the game and launched ROQUA —a fashion label built on the idea that style should be made for real people, not mass-market molds.
At first, I was a newbie, just figuring things out. But I had a vision: Fashion should be inclusive, intentional, and personal.
From selling my first Made in Germany "Ready-to-Wear" collections in my store in Munich to evolving ROQUA into an exclusive, online concept for fully personalized fashion & style guidance, every step has been a lesson in innovation and impact.
Today, ROQUA is about more than clothing.
It’s about empowerment through style.
It’s about helping women own their presence and dress for their energy.
It’s about breaking free from outdated fashion rules and creating a wardrobe that truly speaks YOU.
Because when you dress in alignment with who you are, everything changes.
So let’s create your perfect fit — not just in size, but in energy, presence, and confidence.
I can't wait to hear your story. Let’s make fashion personal again.
@ ROQUA