THE FOUNDER
Hi! I'm Myriam,
Eternal optimist. Energy Fanatic. Pattern & color addict. Shoe lover. Stylist. Creative Soul.
And the woman who’s here to help you dress like your next-level self. Because you don’t need a makeover. You need a mirror. And I’m here to reflect back the version of you who’s already magnetic— you’re just not dressing like her yet.
I’m on a mission to redefine fashion — to move it beyond fleeting trends and into something deeply personal, intentional, and empowering.
Because fashion isn't just fabric and cuts. It's energy. It's storytelling. It's how we show up in the world.
I’m not here to fix you.
I’m here to free you.
I promise to walk with you as you reconnect with the most radiant, aligned, empowered version of you.
💎 No more shapeshifting to fit in.
💎 No more hiding behind neutral basics.
💎 No more “good girl” looks when you’re building an empire.
Your energy is your essence.
Your wardrobe should match.
At ROQUA, we don’t just choose clothes.
We claim identity.
MY PROMISE
Transparency
No secrets, no guesswork. You’re part of every step of the process—from first concept to final creation—all from the comfort of your home.
Personality First
Your style isn’t just about business—it’s about you. Who you are, how you show up, and the energy you bring. That’s what truly matters.
Uniqueness
There is no "one size fits all" in my world. Your wardrobe should feel as distinct as you are. Whether it’s a custom outfit or a personal style transformation, we’ll create what’s right for YOU.
Quality
I work exclusively with high-quality European fabrics—silk, wool, cotton, and cashmere—because luxury isn’t just about style, it’s about craftsmanship.
Sustainability
Every piece is custom-made, which means:
✔ No mass production
✔ No wasted resources
✔ No landfills overflowing with fast fashion leftovers
Made in Germany
Your garment is 100% handcrafted in Germany—not shipped from factories halfway across the world. This means exceptional quality, ethical production, and a reduced carbon footprint.
WHAT I BELIEVE
🌟 Style is a frequency. It speaks before you do.
🌟 Authenticity is your superpower in business and in life.
🌟 Your wardrobe should expand you, not restrict you.
🌟 Visibility isn't vanity — it’s leadership.
🌟 You’re not here to blend in.You’re here to be unforgettable.
My STORy
Like you, I’ve been on the other side.
The shopper, frustrated. Trying on piece after piece that just didn’t fit right. Clothes that didn’t get me.
So in 2007, I decided to change the game and launched ROQUA —a fashion label built on the idea that style should be made for real people, not mass-market molds.
At first, I was a newbie, just figuring things out. But I had a vision: Fashion should be inclusive, intentional, and personal.
From selling my first Made in Germany "Ready-to-Wear" collections in my store in Munich to evolving ROQUA into an exclusive, online concept for fully personalized fashion & style guidance, every step has been a lesson in innovation and impact.
Today, ROQUA is about more than clothing.
It’s about empowerment through style.
It’s about helping women own their presence and dress for their energy.
It’s about breaking free from outdated fashion rules and creating a wardrobe that truly speaks YOU.
Because when you dress in alignment with who you are, everything changes.
So let’s create your perfect fit — not just in size, but in energy, presence, and confidence.
I can't wait to hear your story. Let’s make fashion personal again.
@ ROQUA